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On 'Activity vs Outcome' - I've been using this pilot mantra with my team a lot this year:

'Takeoff is optional, landing is mandatory.'

In my sector, we spend a lot of time planning, scoping, designing, evaluating, logic mapping - all in an effort to justify how to start.

Shifting my team's thinking to "What's the landing?" has enabled a remarkably different approach to the takeoffs, and the daily choices they make.

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